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Eta and Sellita  Rating:  Rating
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 Posted: Sun Mar 16th, 2008 11:41 am
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Skipdawg
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Eta and Sellita have had a interesting completion of sorts over the last year or so. We have seen quite a few changes over oh what at least the past couple years or more maybe. And this Swatch Group pinch is even affecting movements in Japan and China and may trickle into Russia too.

We all have come to know the 26-jewel SW200 over the last year, keeps time with sufficient accuracy to earn chronometer certification from the COSC. More new calibers debuted in 2006. SW220 and SW240 targeting the Eta Calibers 2834 and 2836 (with displays for the date and day of the week). Another is the SW300 targeting the 2892-2 and coming is a SW100 targeting lady's watches. And then the SW500 designed to compete with the Eta Valjoux 7750. To me the 7750 is the top tier Swiss movement aside from big house in-house custom movements. Will the SW500 give the 7750 a run for the money like the SW200 has with the 2824's?

I wonder if the Swatch Group had factored and or figured all this in when they put the pinch on Eta? So far I'd have to say Sellita is holding it's own. The jury was out for me at first but I have watched and listened and for the most part they seem to have done well. I have at least one and so far it holds time very well, it's in my Serket Reef diver 2.0. I have no problems at all in buying more watches with SWXXX movements now myself.

What dose the future hold for us with movements from China, Japan and Russia? Will anyone else try to get into the mainstream movements game?

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 Posted: Sun Mar 16th, 2008 12:03 pm
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romano
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Didn't I read some where on forum that ROLEX had bought ought Selita so as to guarantee availablity of movements for TUDOR? Only after that demand is satisfied will anyone else get movements.

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 Posted: Sun Mar 16th, 2008 12:24 pm
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Paxman
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romano wrote: Didn't I read some where on forum that ROLEX had bought ought Selita so as to guarantee availablity of movements for TUDOR? Only after that demand is satisfied will anyone else get movements.
Yes, I think Oscar posted that information.

Bottom line for me; Given the choice between an eta movement or a Sellita movement, I will always chose the eta.


That's just me.

Having said that I expect others to step up be they Japanese, Chinese, Russian or what have you...

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 Posted: Sun Mar 16th, 2008 12:33 pm
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KenC
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Here it is:

http://www.timetechtalk.com/view_topic.php?id=10730&forum_id=1&highlight=SW200

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 Posted: Sun Mar 16th, 2008 12:35 pm
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Skipdawg
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romano wrote: Didn't I read some where on forum that ROLEX had bought ought Selita so as to guarantee availablity of movements for TUDOR? Only after that demand is satisfied will anyone else get movements.
Yes that rumor is going around but aparently Rolex / Tudor has released no official statement yet it apears one way or the other.

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 Posted: Sun Mar 16th, 2008 01:04 pm
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Skipdawg
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Just a FYI for you all to gander on. LOL

There are 2 other movement makers out there that could jump in this game more if given the opertunity. La Joux-Perret (formerly Jaquet) and Technotime, which took over the ailing France Ebauches in Valdahon in 2001 I think it was. Both La Joux-Perret and Technotime do movement work for several Swiss watch makers.

If you have not seen this article you may find it of interest.


http://www.europastar.com/europastar/magazine/article_display.jsp?vnu_content_id=1003535554

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 Posted: Sun Mar 16th, 2008 01:04 pm
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oagaspar
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Rolex/Tudor will not release a statement as this is privy information that they bought the rights to the source of the "wheels and gears" used by Selitta and also that Sellitta has been contracted by Tudor to supply the SW200 for the use in the Tudor European line of watches....this has been verified by several sources to me now via e-mail and phone conversations and it is fact not rumor as reported by someone on  another forum who is dependant on a sub contractor to build his watch line ....he needs to check the facts with a reliable source other than his watch brand assembler!....

       What was posted on another forum in response to my original source is hearsay based on an edited e-mail as they mentioned that Tudor was interested only in the SW300 the 7750 clone which we all know is not true as the SW500 is the 7750 clone and still in developmental stages....also dependant on the source of the wheels and gears which Tudor now owns....it was reported to me that any existing SW200's for 2008 will be dispersed among the major watch players/contractors/subcontractors and not to any small entity in the watch biz....any if any left over SW200's after 2008 will be sold but my source says this is unlikely as Tudor has secured their European line by securing these movements for themselves to be further modified and  used in the Tudor line! Selitta does not care who they sell to as long as they are selling and it is in their best interest to build for one manufacturer rather than many imho as they have in the past...and this statement involves only the SW200 as reprted to me....my sources and myself are not rumor mongers as someone dependant on others to build their watches insinuated on another forum and the truth will be announced if needed by either Rolex/Tudor or Sellita but I highly doubt it unless another source close to the subject does so as I havewatch2.gif

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 Posted: Mon Mar 17th, 2008 10:29 am
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Crue4
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I will have to agree that given the choice, I still prefer the eta... but my Triton diver with SW 200 has performed very similar to my eta's in other watches.  So far I have no complaints with it.

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 Posted: Mon Mar 17th, 2008 10:55 am
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Upside
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I'll have to remember to log in on the weekends. I seem to miss alot.  As I've been reading these threads this caught my attention...

 

Next month Sellita will make a deal with the Russians or Chinese for their wheels and gears and be right back in business with hardly a slowdown in production but I'll bet you there's not three pages of gossip about it when it happens..

I'm just going on the record so I can say "I told ya so" later...


 

My question is could it have already happened.  I ask because I never found a satisfactory reason why the Molnja plant stopped producing.  Maybe I was misinformed but I understood that about a year ago they announced that they were no longer going to be producing anything.  Could it be because they'd been bought up?  If anyone heard more I'd love to hear it.

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 Posted: Mon Mar 17th, 2008 09:06 pm
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Graeme
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I think the fact that Rolex has bought Sellita movements for its Tudor line speaks volumes!!

If they are good enough for Rolex...................

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 Posted: Mon Mar 17th, 2008 11:27 pm
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KenC
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Graeme wrote: I think the fact that Rolex has bought Sellita movements for its Tudor line speaks volumes!!

If they are good enough for Rolex...................

Here's the volumes it speaks to me... we aren't going to be able to get any more ETA movements for our Tudor line and years ago we stopped making our own movements for it to give us more capacity for Rolex movements and we don't have any of our own facilities for Tudor proprietary movements anymore, so we will settle for these crude SW200's and maybe we can improve on them.  ;)

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 Posted: Tue Mar 18th, 2008 10:41 am
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oagaspar
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What Ken said makes much sense as what we are seeing is posturing within the Swiss Watch community not much less than what Swatch Group did 30 yrs. ago when they bought the "wheels and gears' to eta and purchasing that company along with Valjoux and Nivarox not to mention a few other key components neccessary to build a movement and secure their futurehand6.gif....so what Rolex/Tudor has done by purchasing the rights to the wheels and gears neccessary to assemble the Sellita SW200 is in fact the same and will modify that movement in their factories for the European Tudor market....Like Swatch Group did they are posturing to solidify their future existance in the Swiss Made community due to the upcoming vote on the 80% "Swiss Made" regulations coming to vote in April by the Swiss Watch Federation and more than likely passing since it is backed by all the big Swiss Watch manufacturerswatch2.gif

   Now we get back to the good old Asian eta which has been cloned for years by the Japanese and Seagull along with a few others and I am sure we all have at least one of these in our watches right now....Seagull is the largest manufacturer of watch movements at about 52% worldwide;) Seagull is a large manufacturer with a huge following around the world and are in Japan a very large Watch Manufacturing Country....so I believe we will be seeing the Seagull eta clones appear in more watches as to me a clone is a clone is a clone.....and the Seagull eta clone has a history of longevity and sells for what eta's sold for 2 yrs. ago!hand6.gif

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