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| Joined: | Thu Apr 16th, 2009 |
| Location: | Arctic, Norway |
| Posts: | 5821 |
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The thing is that through the "Johnny brand", Johnny isn't making much money: He just try to please himself, others, maybe realise a dream and try to introduce himself on the watch market for later economic winnings...
Johnny think that beeing thruthfull and honnest is the best way...He want to win hearts with premium quality and affordability.
But Johnny forgot that high business is for sharks.
The "Big brand" is mostly here to make as much money he can on the watch: Low cost production, a minimum quality then high selling prices.
No mercy...The "Big brand" thinks that high prices will set him on high range: Giving status, giving fever to the WI$.
He's right.
Paradoxally enough: Many WI$ have the need to pay high prices to get the feeling that they buy quality.
They also need to see this watch promoted everywhere to feel like they buy something of high quality.
They need sometimes to see someone very known in the medias with this "Big brand" watch to feel like they will buy something nice and valuable.
Stars are wearing only premium quality? Yes,of course, those guys know everything about watches...Hohoho...
Right: They been paid to wear it...So why not!?
The "Johnny brand" is cheap because Johnny don't pay stars, don't pay magazines, don't pay TV channels, don't pay people "to do his job since he's fishing the blue marlin on his yacht with chicks all-over(under) his Hawaian shirt"
Johnny thinks that he work hard for the WI$, but in fact, the WI$ will just turn his back, ignoring Johnny.
Why? Because Johnny is cheap and not known through merchandising.
...Cheap is "CHEAP", unknown is "cheap", unrated is "cheap"...
The few who will recognise his watch's quality will not be heard by the WI$.
The WI$ morality:
Cheap is "not" good, even the quality is there: Because everybody can afford it!
So the WI$ can't demarcate himself from his neighbourg because the neighbourg, who's poor, can afford the same watch...That's not good for the WI$ who wants to shine.
He constantly have the strange feeling that the "Johnny brand" on his wrist, insulte his social status.
Poor WI$...He should just tape a roll of 1000$ bills on his wrist: Maybe he would have it easier when he meet the neighbourg...